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7 Tips for Improving Your Credit
Here’s how to clean up your credit so you get the least-expensive home loan possible. Read
Visit houselogic.com for more articles like this.
Copyright 2010 NATIONAL ASSOCIATION OF REALTORS®
Showing posts with label business. Show all posts
Showing posts with label business. Show all posts
Thursday, June 17, 2010
Improve Your Credit
Monday, June 14, 2010
Websites Suck!!
A year ago I attended a webinar called "Websites Suck, Squeeze Pages Rule." In developing our company website recently I was reminded of this information I learned. A typical real estate website consists of a bunch of information. We have information about our company, our associates, the local community, even our listings. What we lack however is a call to action.
There are thousands if not millions of real estate related websites that are all very similar. They have tons and tons of text. What they don't have is a compelling reason for a prospective customer to contact us or to enter their contact information. What good is it having tons of people looking at your site if you don't know who they are or how to contact them?
For those of you who don't know, a squeeze page is a website whose only goal is to get you to fill out a contact form in order to create a lead. You have all seen them, and most of you have probably filled one or two out in an effort to get the information you came to that site looking for. The squeeze page offers you something in return for entering your contact information thus creating a lead. Isn't that what we should be doing with our online marketing? Creating leads!
To do this you must have a compelling call to action! A couple examples would be:
Sign up here to receive a FREE Foreclosure List!
Search our MLS like a REALTOR!
These would entice a prospective customer to enter their information thus giving you a workable real estate lead. What other call to actions have you seen that really entice people to give you their information on your website?
Please share any really good results you have had with calls to action!
There are thousands if not millions of real estate related websites that are all very similar. They have tons and tons of text. What they don't have is a compelling reason for a prospective customer to contact us or to enter their contact information. What good is it having tons of people looking at your site if you don't know who they are or how to contact them?
For those of you who don't know, a squeeze page is a website whose only goal is to get you to fill out a contact form in order to create a lead. You have all seen them, and most of you have probably filled one or two out in an effort to get the information you came to that site looking for. The squeeze page offers you something in return for entering your contact information thus creating a lead. Isn't that what we should be doing with our online marketing? Creating leads!
To do this you must have a compelling call to action! A couple examples would be:
Sign up here to receive a FREE Foreclosure List!
Search our MLS like a REALTOR!
These would entice a prospective customer to enter their information thus giving you a workable real estate lead. What other call to actions have you seen that really entice people to give you their information on your website?
Please share any really good results you have had with calls to action!
Friday, June 11, 2010
Consistency is Key
I work with Realtors all the time who seem to be going in so many different directions that they really aren't going anywhere. They try one type of marketing for a short period of time and then if they don't see immediate results they start trying something new. They seem to always be searching for the next gimmick that is going to fill their in box with fresh new leads. If their latest letter to expired listings doesn't land them a few new listings they switch tactics completely and start marketing on Craigslist.
While both of those methods are fine you need to do them with consistency. One expired post card typically won't win you a new listing. You should follow up with multiple letters or cards and of course a phone call.
Posting listings on Craigslist is a wonderful way to generate buyers leads. But you have to do it over and over again to keep them fresh. I know a young lady who got in this business with very little start up capital. She posted 10 Craigslist adds before breakfast and 10 before lunch four days a week. That was the only advertising she could afford. In her first year she made nearly six figures. Her key to success was she picked doing one thing and doing it consistently.
My suggestion is that you sit down a create a plan of action. Block out time in your schedule to implement your plan and stay the course. Make sure you set goals that are realistic and achievable. Then track your efforts and measure your results. Make small adjustments to your plan as needed. But don't just throw up your hands and go in a completely different direction because you didn't get instant gratification
Search the SW Florida MLS just like I do! Get a free Listingbook account:
www.resuperstars.com
www.erikelsea.com
www.jonesandcorealty.com
While both of those methods are fine you need to do them with consistency. One expired post card typically won't win you a new listing. You should follow up with multiple letters or cards and of course a phone call.
Posting listings on Craigslist is a wonderful way to generate buyers leads. But you have to do it over and over again to keep them fresh. I know a young lady who got in this business with very little start up capital. She posted 10 Craigslist adds before breakfast and 10 before lunch four days a week. That was the only advertising she could afford. In her first year she made nearly six figures. Her key to success was she picked doing one thing and doing it consistently.
My suggestion is that you sit down a create a plan of action. Block out time in your schedule to implement your plan and stay the course. Make sure you set goals that are realistic and achievable. Then track your efforts and measure your results. Make small adjustments to your plan as needed. But don't just throw up your hands and go in a completely different direction because you didn't get instant gratification
Search the SW Florida MLS just like I do! Get a free Listingbook account:
www.resuperstars.com
www.erikelsea.com
www.jonesandcorealty.com
Thursday, June 3, 2010
7 Tips for Short Sale Success
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7 Tips for Short Sale Success
Have to sell your home for less than it’s worth? Our seven tips will help you get the best price. Read
Visit houselogic.com for more articles like this.
Copyright 2010 NATIONAL ASSOCIATION OF REALTORS®
Wednesday, June 10, 2009
Harmonic Wealth Book Review
Harmonic Wealth: The Secret of Attracting the Life You Want by James Arthur Ray
This book is not only a must read: it should be kept and referred to daily. If you want to become wealthy—I mean truly wealthy—then this book can show you practical ways to do so. Harmonic Wealth will help you achieve real wealth in the “five pillars”: financial, relational, mental, physical and spiritual. This book helps make clear that true wealth will never be attained without success in all five areas.
James Arthur Ray combines teachings from some of the world’s premiere spiritual leaders with theories from top physicists and scientists to explain the Law of Attraction and how to create for yourself the life you have always desired. As a featured expert in the book The Secret, Ray knows the keys to getting what you want by unlocking the powers of the universe.
Harmonic Wealth is not some feel-good, motivational book filled with pie-in-the-sky fantasies. It encourages you to get real and be creative in identifying and living the intentions you have for your life.
If you want to break through personal limitations and acquire true financial, relational, mental, physical and spiritual wealth, start by reading this book. Then Live It!
You can find this book at www.erikelsea.com/books/
This book is not only a must read: it should be kept and referred to daily. If you want to become wealthy—I mean truly wealthy—then this book can show you practical ways to do so. Harmonic Wealth will help you achieve real wealth in the “five pillars”: financial, relational, mental, physical and spiritual. This book helps make clear that true wealth will never be attained without success in all five areas.
James Arthur Ray combines teachings from some of the world’s premiere spiritual leaders with theories from top physicists and scientists to explain the Law of Attraction and how to create for yourself the life you have always desired. As a featured expert in the book The Secret, Ray knows the keys to getting what you want by unlocking the powers of the universe.
Harmonic Wealth is not some feel-good, motivational book filled with pie-in-the-sky fantasies. It encourages you to get real and be creative in identifying and living the intentions you have for your life.
If you want to break through personal limitations and acquire true financial, relational, mental, physical and spiritual wealth, start by reading this book. Then Live It!
You can find this book at www.erikelsea.com/books/
Wednesday, June 3, 2009
Don't Beat Yourself
This past weekend’s NASCAR race in Dover, Delaware was absolutely dominated by Jimmie Johnson and the Number 48 Team. Johnson led 289 of the 400 laps. He was the class of the field all afternoon, but with a late wreck bringing out the caution flag, everyone came in to pit. Different strategies played out: some teams took four tires, and others took just two, getting out of the pit faster with a better starting position when the race restarted.
The 48 Team, which had been perfect all day in the pit, had an extremely slow stop: Jimmie Johnson came into his pit in first place and came out running eighth. The problem was a different system for the pit stop than the one they had used all day long to try and save time. I interpreted it as their trying to be cute in the pits. This threw off their rhythm, and it looked like they would succeed at losing. Fortunately, Jimmie, with his four fresh tires, was able to catch up to the leaders and eventually pass them with only a few laps remaining, but that poor pit stop could have cost him the race.
The moral of this narration is to avoid beating yourself. Do not do things that open up the possibility of failure. If you are battling an addiction, do not put yourself in positions where you might use or be around people who do. If you have had a string of bad relationships, do not pursue a partner with the same characteristics. If you have found a technique in business that works for you, stick to it. I have seen many people who were on the right track, who beat themselves by getting off it and then failing. Unfortunately, you can be your own worst enemy. You need to work on being your own best friend.
Erik Elsea
www.erikelsea.com
The 48 Team, which had been perfect all day in the pit, had an extremely slow stop: Jimmie Johnson came into his pit in first place and came out running eighth. The problem was a different system for the pit stop than the one they had used all day long to try and save time. I interpreted it as their trying to be cute in the pits. This threw off their rhythm, and it looked like they would succeed at losing. Fortunately, Jimmie, with his four fresh tires, was able to catch up to the leaders and eventually pass them with only a few laps remaining, but that poor pit stop could have cost him the race.
The moral of this narration is to avoid beating yourself. Do not do things that open up the possibility of failure. If you are battling an addiction, do not put yourself in positions where you might use or be around people who do. If you have had a string of bad relationships, do not pursue a partner with the same characteristics. If you have found a technique in business that works for you, stick to it. I have seen many people who were on the right track, who beat themselves by getting off it and then failing. Unfortunately, you can be your own worst enemy. You need to work on being your own best friend.
Erik Elsea
www.erikelsea.com
Monday, March 30, 2009
Only 2 More Days!
I am so excited to be able to connect with you on this high impact, high speed blog. There are only two more days to the Fast Lane to Success Blog by Erik Elsea starts on experience amazing results together. Mario Andretti once said, “If things seem under control, you just aren’t going fast enough.” Well my goal is that we can find ways to get those results in a high intensity manner while staying in control. This blog should be a forum for us to move towards our goals in life and business, full speed. So meet me here in two days and lets get our engines started!
Erik Elsea
http://www.erikelsea.com/
Erik Elsea
http://www.erikelsea.com/
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